Art-Direction, Story, Character
Another example of what can be achieved when client, designer and agency communicate well over an idea and a product.
The client gave it’s visual appearance a re-design and shifted from “80-ish” looks to “modern-flat”. To further promote their reinvention they had this video produced.
It was a good experience to design something with a distinct look, create simple, likable but believable characters and telling an everyday story in a cartoon environment.